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About Roll·Rite

Outlook

Into the Future

With continued growth, be it from new products, new markets and new customers, brings with it exciting changes. Since the third quarter of 2014, our entire Roll·Rite team has been operating under one roof in 68,000 square foot facility in Gladwin, Michigan, USA. We are very pleased with the results we have experienced in just 12 months.

CEO Brad Templeman, announced, “Our decision to relocate to a larger facility aligns with Roll·Rite’s overall strategic direction which includes taking steps to accelerate new product development, enhance application know-how within our core markets, increase manufacturing capacity and capability through streamlining operations, investments in manufacturing, and most importantly providing our people training and tools to do high quality work each and every day. All focused on creating “the Roll·Rite experience”, globally.  

Creating the Roll·Rite experience is simple and straightforward. It revolves around an unwavering commitment to fleet focus which is our way of doing business. It seeks to understand customer needs within target customers or market segments in key geographic areas. It forces us to value only those things customers really care about, not the things we think they should value. It guides us to work to develop or enhance our products to meet the true needs of the end-user fleet customers and provide our target fleets the highest quality product, information and service packages, making them available wherever they choose to buy.

Mission

Purpose and Strength

Roll·Rite® designs and manufactures state-of-the-art, automated trailer and lorry tarpaulin systems for the global heavy duty road haulage industry serving the Construction & Demolition, Waste & Recycling, Scrap and Agriculture markets. Our systems efficiently and reliably contain and protect payloads, create a safer and more productive working environment for drivers and maximise our customer’s return-on-investment by increasing revenues and reducing cost of ownership.

History

Our foundation

Roll·Rite Corporation was founded by Timothy and Marlane Searfoss shortly after the passage of the Michigan Tarp Law in 1989. Working out of a 1,248 square foot building located in Alger, Michigan, USA, Tim had begun servicing many of the local tipper lorry operators who, recognising his creativity, asked him to build a tarping system that worked better than the systems available on the market. Accepting the challenge, Tim set out to design the first direct-drive gear motor for tarping tipper lorries.

For a quarter of a century, Roll·Rite has been leading the market designing and developing automated tarping systems for the transportation industry starting in 1990 with the RR101 first direct-drive gear motor and tarpaulin system for covering tipper lorries. In 1998, Roll·Rite introduced the patented Super Duty gear motor with brake technology to meet the application demands of larger lorries and trailers. The popularity of this front-to-back tarpaulin system along with developing innovative patented technologies such as tension bows and under-body pivots, launched Roll·Rite into becoming the technology leader in North America. Then in 2002, Roll·Rite introduced the patented Tarp Stretcher, which became the power behind the first fully automated side-to-side lock-down tarping system, creating a secure and water-tight cover for the heavy duty transportation industry.  

Tarpaulin System Technology & Engineering Design Time-line

  • 1989
  • 1990
  • 1991
  • 1992
  • 1993
  • 1994
  • 1995
  • 1996
  • 1997
  • 1998
  • 1999
  • 2000
  • 2001
  • 2002
  • 2003
  • 2004
  • 2005
  • 2006
  • 2007
  • 2008
  • 2009
  • 2010
  • 2011
  • 2012
  • 2013
  • 2014
  • 2015
Left Right

Michigan Passes Tarp Law

Founder Timothy Searfoss introduces First Direct Drive Electric Gear Motor for Tarping

Roll·Rite becomes Roll·Rite Incorporated, Alger, Michigan

Tarpaulin Design & Fabrication is added to Manufacturing Operations

Patented Super Duty Gear Motor Tarpaulin Systems introduced for Bigger Lorries & Trailers

Dedicated Gear Motor Development & Manufacturing Facility is added

TarpMaster brand Electric Gear Motor Systems for Tipper Lorries is introduced

Roll·Rite enters Australian market

Patented Side-to-Side Lock-Down Tarping Systems for Trailers introduced

Roll·Rite becomes Roll·Rite, LLC

Roll·Rite enters European Market

Patented Multi-Flex Rear Arm for Side-to-Side Lock-Down Tarping introduced

Patented DC350 Sliding Pivot System for Roll-Off Lorries introduced

Patented One-Touch Control Technology for Side-to-Side Lock-Down introduced

Relocated to 68,000 Square Foot Facility Galdwin, Michigan, USA

​UK website launch

In 1996 Roll·Rite added tarpaulin design and fabrication in order to meet the new tarping demands created by automated tarping systems, including the introduction of new engineered materials and designs leading to the Super Tough Mesh tarpaulin material, developed to meeting needs of the solid waste and scrap industries. Then in 2001, Roll·Rite took steps to strengthen its commitment around automation and power tarping by investing in a 12,000 square foot building dedicated to gear motor development and manufacturing, including manufacturing our own gears,  hobbing and heat treating. Having established ourselves as a leading manufacturer in the tarping industry, we began a period of steady growth, which drove the need to expand both capabilities and capacity, reaching 53,000 square feet

With a proud heritage and cherished history, Roll·Rite today is located in a 68,000 square foot facility in Gladwin, Michigan, USA with a team of highly dedicated men and women who commit themselves each and every day to bringing to the global transportation industry the most innovative automated covering solutions and systems.

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